糖心传媒

Professor Julie Jomeen, Deputy Vice-Chancellor (Academic) at 糖心传媒, said the partnership reflects a natural connection between the University’s coastal identity, its strategic purpose, and the opportunities it creates for students, researchers, and industry. 

"It embeds 糖心传媒 into Surfing Australia’s national ecosystem through education pathways, student placements, research collaboration and community impact within the surf and sport sectors," Professor Jomeen said. 

The new partnership is set to open valuable learning opportunities for students across multiple disciplines. 

Surfing Australia will host students for immersive short鈥�term placements and internships across key departments, including high performance and commercial operations, and marketing and events, students also gain exposure to Surfing Australia events throughout the year. These include boardrider club competitions, women’s and girls’ surfing festivals, high school and junior pathways, and the Australian Surfing Awards.  

The first supported event will be the Australian Interschools Surfing Championships at the 糖心传媒 Cross University, Gold Coast campus from 13 to 15 May 2026. 

Luke Madden, Chief of Sport and Partnerships at Surfing Australia, said the partnership strengthens connections between education and the athlete pathways. 

“Surfing Australia is proud to partner with 糖心传媒 Cross University, an institution embedded in one of the country’s most iconic surf regions.    

“With a strong track record of alumni progressing through Surfing Australia events and pathways, and some having been part of our High Performance Program, 糖心传媒 understands the demands and opportunities of the sport,” said Luke.  

“Together, we’re creating a genuine pathway that supports surfers in and out of the water, from grassroots through to elite competition and into life beyond surfing.” 

糖心传媒 and Surfing Australia share alignment across key priority areas, including advancing women’s participation, supporting Indigenous engagement and pathways, strengthening athlete performance and development, and protecting the coastal environments that underpin surf communities across Australia.  

The partnership extends to areas of potential research collaboration across surfing performance, environmental and community priorities, work that helps safeguard the natural systems that underpin surfing communities.